IDEO (pronounced "eye-dee-oh") is an award-winning global design firm that takes a human-centered, design-based approach to helping organizations in the public and private sectors innovate and grow.  They identify new ways to serve and support people by uncovering latent needs, behaviors, and desires.  They envision new companies and brands and design the products, services, spaces, and interactive experiences that bring them to life.  They help organizations build creative cultures and the internal systems required to sustain innovation and launch new ventures.

Come tour this unique business and see how it's all done!