American Jews tell stories about who they are and where they come from through a range of everyday objects and supposedly secular organizations. Rachel B. Gross examines the longing of many American Jews for Eastern European heritage expressed through artisanal delis, children’s books and dolls, historic synagogues, and Jewish genealogy. She argues that these nostalgic activities should be understood as religious practices, illuminating how many American Jews are finding and making meaning within American Judaism today. This analysis points to the limits and possibilities of nostalgia, including challenges in embracing diversity among American Jews.